“Design with a vision. Shape your project and decide our common future.” This is the message of Florim’s new advertising campaign.
Design and sustainability are the key concepts expressed in the message. Themes that revolve around the individual and their design choices, which, if thoughtfully conceived and executed with awareness, can influence our shared future.
The campaign indeed aims to be the manifesto of a forward-thinking spirit: Florim strongly seeks to call the reader to action. Designing with a clear vision that looks at and anticipates the trends of tomorrow while steadfastly maintaining the principle of sustainability.
5 different subjects, designed by Studio Matteo Nunziati, portray elegant settings that, thanks to a skillful play of lights, highlight every evocative detail.
Each advertising page draws attention to the B Corp certification and highlights the international presence in the most important design districts by listing the Florim Flagship Stores open worldwide.
