A place for contacts and dialogues with architecture professionals in one of the liveliest contemporary design districts
The Flagship Store in London is based in an old 18th century courthouse: the “Old Sessions House”. With its elegant Georgian style and iconic red doors, the Old Sessions House stands out in this district of old factories and warehouses now converted into showrooms and design studios. Inside, vaulted ceilings, antique floors and bare brick archways provide an exclusive setting for the Florim products. The surfaces of all the group’s brands will be presented in a home-setting that highlights the versatility of the range, presented in a domestic dimension.
The showroom – located in Clerkenwell, one of the liveliest contemporary design districts – is intended to be a place for contacts and dialogues with architecture professionals, a meetings and training location and, above all, a place where visitors can view and experience the “Made in Florim” ceramic offering at first hand.